“Blogging has changed the way we communicate.”

With the rise of interactive social media, especially blogging, our way of communication has changed to an interactive communication process.

Innisfree at Milbrook, a park

Ten years ago there was no Facebook,WordPress, Twitter, Foursquare, Linkedin, Wikipedia, Instagram, Pinterest, or any other social media platform. Initially, communication and interaction with websites were predominantly one-sided. Web sites would offer information but no interaction. Web surfers would skim across multiple websites without the ability to interact, comment or communicate in real-time. Information would be scanned often without focus or intellectual investment. Passive website viewing rarely allowed two-way interactions.
With the rise of interactive social media, especially blogging, our way of communication has changed to an interactive communication process. Blogging sites such as WordPress offer preset, easily adjustable, free templates for beginner bloggers who can communicate via text, images and video messages to an international audience. Collaboration on a global scale with robust feedback, comment features and instant translation services capture the rapidly evolving nature of online communication. Gordon Brown, former British Prime Minister said: “Take, therefore, what modern technology is capable of: the power of our moral sense allied to the power of communications and our ability to organize internationally. That, in my view, gives us the first opportunity as a community to fundamentally change the world. “
However, blogging also poses challenges. Inadvertent self-disclosure in blogging is akin to “peeling back the layers of an onion. The outer layers of the onion represent superficial information about a person, such as physical appearance and speech. The deeper layers represent more intimate information, such as the person’s thoughts, feelings and relationships with others. “Social Penetration Theory
Entering the blogging and social media galaxy is a multi-dimensional journey which starts with listening and learning, self-disclosure, engaging across all channels, joining and creating communities, and connecting to collaborative partners across the globe. This networking and collaboration leads to collective intelligence, transparency and collaborative solutions.

Author: drcowinj

I am the Chief Marketing Officer for a start-up IT company, PeopleMovers®, a global Community Networking Platform. As an experienced executive, both at a strategic and operational level, with strong track record in developing, driving and managing business improvement and development, change management and turn-around I worked with value-adding leadership. The primary drivers have been branding, marketing and efficiency, improved customer satisfaction and retainment, customer service, product management, cross-functional business improvements and development of sponsor presentations with sponsor meetings. On a day to day basis, I write press releases and speeches, analyze case studies, create presentations, organize media events and photo ops, press conferences, podcasts/webcasts, write video scripts, fan boards, and coordinate blogging and speaking opportunities. The Presidency of the Rotary Club of New York is dear to my heart. As the second woman to be elected in 109 years, I have a leadership role in shaping and directing the club's programs and international strategic alliances. The position encompasses being a leader, manager, and collaborator and working to further The Rotary Club of New York’s (RCNY) public diplomacy mission through the management of its United Nations International Breakfast meetings, sponsoring international Rotary scholars and amplifying the visibility of RCNY. Part of this volunteer leadership position centers around cooperation and collaboration to do "Service above Self." The Rotary network encompasses more than 1.3 million members worldwide. I am working on our International Breakfast Lecture series at the United Nations and a Harvey Relief event to increase the visibility of the club’s Rotary branding. The International Breakfast Series is streamed live on Facebook with an audience of 5000+ international viewers. Also, I am the US Ambassador of the Hepatitis Zero Campaign, a worldwide campaign dedicated to the eradication of hepatitis . As a University Pathway facilitator at EF - Education First, I conceived, designed and developed multiple portfolios of face-to-face, online and blended curricula across a variety of disciplines Courses and expertise are in Global Economics, International Affairs, Academic Writing, Grammar, and business case study seminars. For EF's Russian branch I held interactive webinars for lawyers, teachers, engineers with a strong practical applicability into real-life teaching.

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